MSI Unveils 100% Waterproof & Worry-Free Flooring With Latest Everlife Collection


“MSI continues to deliver the latest innovations that make Everlife® Worry-proof flooring possible,” said Sam Kim, senior vice president of MSI.

MS International, Inc. (MSI), the leading supplier of ground, counters, wall tile, and landscaping products in North America, is delighted to announce the expansion of the Everlife® brand. MSI first brought you a worry-free lifestyle with Everlife® LVT. Thanks to the great success of LVT, MSI is expanding its selection to include the latest and fashionable products of SmithcliffsTM waterproof laminate, WoodhillsTM waterproof wood and porcelain and ceramic tiles to complement the depth of the assortment offered by this product. unique collection.

With over 45 years of industry experience and proprietary innovations to deliver unmatched durability and sealing performance, MSI delivers confidence, backed by comprehensive lifetime residential and commercial warranties for added peace of mind. . Everlife® flooring collections are designed to be maintenance free, never needing resealing or conditioning during the life of the product.

The Everlife® collection includes an exclusive portfolio of 100% worry-free and waterproof products in a wide variety of colors, including the following product categories:

Luxury Vinyl Tile (LVT)

Durable and easy to maintain, Rigid Core LVT offers an ideal thickness for hassle-free installation over existing flooring. No acclimatization is necessary – buy today, install today. Stone core construction provides extreme impact resistance and stability, so your floors stay beautiful for longer. MSI’s exclusive CrystaLuxTM technology provides industry-leading durability against wear, fade, scuffs, and a lifetime denture warranty on our flagship PrescottTM series. Everlife® LVT also offers industry-first interior-LVT-to-exterior-Arterra®-Paver coordination to achieve a seamless interior-exterior look. Additionally, Everlife® LVT offers another industry-first innovation with an exclusive PietraTechTM finish on its TrecentoTM tile designs that deliver an authentic stone look and feel never before seen in the industry. In addition to rigid core offerings, Everlife® LVT offers a full line of dry flooring, with mass production capabilities for jobs of any size.

Smithcliffs waterproof laminate

This next-generation waterproof laminate features top-to-bottom patent pending DryLuxeTM waterproof technology. A rarity in the laminate industry, SmithcliffsTM comes with an extra thick 2mm acoustic and comfort pad, saving installers and homeowners time and money.

Waterproof Wood Woodhills

Authentic and high-end wood floors selected and handcrafted, combining craftsmanship and proprietary engineering from MSI. WoodhillsTM features MSI’s exclusive DryLuxeTM technology, with a stone core and pre-attached acoustic and comfort pad, delivering luxury wood that offers the same convenience and appeal as rigid-core LVT. Installing and maintaining real wood flooring has never been so easy and hassle-free.

Waterproof Porcelain & Ceramic Tile

Versatile and stylish, tile flooring and walls provide ultimate durability for today’s demanding applications. With MSI tiles, seamless integration of interior and exterior is possible, with products designed for use on any surface — interior, exterior and wall — wet or dry. MSI tiles also feature select references with ZeroSlipTM technology, a feat of engineering that provides exceptional slip resistance for peace and security. Now featuring full commercial warranties, along with a lifetime residential warranty on porcelain, as well as a 25-year residential warranty on ceramics, MSI tiles offer an irresistible combination of ultimate versatility, designer-selected appearances. and a worry-free value proposition.

“MSI continues to deliver the latest innovations that make Everlife® Worry-proof flooring possible,” said Sam Kim, senior vice president of MSI. “Providing customers with 100% worry-free solutions with the expansion of our Everlife® product offerings is a game-changer, in particular, elevating laminate to the rigid core level in terms of performance and sales potential, as well as offering luxury wood in a simple format. -installation format as well as 100% waterproof thanks to our innovations in DryLuxeTM technology.

To learn more about the Everlife collection and the entire MSI product assortment, visit

About MS International, Inc. (MSI)

Founded in 1975, MSI is one of the leading suppliers of flooring, countertops, wall tiles and landscaping products in North America. Headquartered in Orange, California, MSI operates more than 30 state-of-the-art showrooms and distribution centers in the United States and Canada. MSI’s product line includes an extensive offering of quartz, porcelain, ceramic, LVT, natural stone and glass products imported from over 37 countries on six continents.

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